Directa Plus announces strategic collaboration with SPECTRUM to expand into U.S defense sector

Directa Plus has announced a strategic collaboration with The SPECTRUM Group, a US strategic advisory and government relations firm, to explore the potential of G+® technologies in the US defense sector, ahead of presenting Directa Plus’ products at the Annual Meeting of the Association of the United States Army in Washington, DC.

SPECTRUM will leverage its expertise and extensive network to support Directa Plus in driving its business expansion into the military technology sector. SPECTRUM has a comprehensive understanding of Directa Plus’ G+® textile and Grafysorber® technologies, and its potential and extensive applications, and is said to be well placed to educate and gain traction within the US market. SPECTRUM’s customers include startups, Fortune 500 companies, government entities at various levels, and international organizations. The collaboration involves joint efforts in the development of cutting-edge products, including G+® textile technologies (i.e thermal management, antistatic, antimicrobial and thermal camouflage solutions), and Grafysorber technology, with the aim to minimize the time to market for the Group’s G+ technologies in the US personal protection and defense sector.